FastGo – Scooter Sharing App UX/UI Design by Orbix Studio
A data-driven mobile experience designed to make scooter rides safer, faster, and more sustainable.
About the project
FastGo is a next-gen mobility platform helping urban riders navigate cities efficiently through electric scooters. Orbix Studio partnered with FastGo to redesign their app experience — transforming it into a data-driven, user-centric platform that blends performance, safety, and sustainability.
Problems
FastGo’s early app lacked intuitive navigation, had inconsistent visual hierarchy, and didn’t communicate eco-impact effectively. Riders struggled with route optimization and performance tracking, leading to lower retention and engagement.
The Challenge
To build a seamless digital ecosystem that merges real-time performance data, safety alerts, and intuitive navigation — all wrapped in an engaging, modern interface. The goal was to boost user confidence, retention, and environmental awareness.
Our Approach
Orbix Studio began with deep user research and ride data analysis.
We mapped user journeys from ride booking to performance tracking and identified friction points.
Our design team:
- Simplified the booking and route-tracking flow
- Introduced visual ride metrics (distance, battery, eco-savings)
- Crafted a minimalist yet futuristic visual identity reflecting movement and sustainability
Used data visualization to encourage responsible riding habits
Our Approach
Project Timeline
Phase 1: User research & UX audit – 2 weeks
Phase 2: Wireframes & flow mapping – 1 week
Phase 3: UI Design & Style System – 3 weeks
Phase 4: Prototyping & animation – 1 week
Total duration: 7 weeks
Sketch
Initial sketches explored rider dashboards, eco-score indicators, and route suggestions. Each iteration focused on visual simplicity and a natural flow between start, ride, and summary screens.
Style Guide
- Colors: Electric blue, clean white, and subtle neon green for energy & sustainability.
- Typography: Sans-serif for clarity and motion.
- Design System: Modular grid layout ensuring consistency across screens.
Wireframe
The low-fidelity wireframes prioritized usability over aesthetics, validating every key touchpoint — from the “Start Ride” CTA to the end-of-trip summary.
Animations
Smooth micro-interactions guided users through the app — progress bars for distance, animated eco-badges, and a fluid ride map transition for real-time feedback.
Multi screen
The interface scales effortlessly across device types — iPhone, Android, and tablet — ensuring a consistent UX whether users are booking, tracking, or reviewing rides.
Visual Identity and Brand Story
FastGo’s new identity fuses urban mobility with environmental consciousness. The brand visuals celebrate speed, connection, and sustainability, expressing a futuristic yet approachable look.
Results & Outcomes
The redesign increased session engagement by 42% and improved ride completion rates by 30% in early tests. FastGo now stands as a benchmark for mobility UX — proving that clean design and smart data can drive both user satisfaction and eco-friendly impact.
The Results
Our rebranding efforts delivered measurable success:
“Feedback gathered through surveys, interviews to measure impact and identify areas for improvement. Helps increase app's reputation and contributes to longterm success identify areas for improvement. ”
